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West Virginia University Health Sciences Communications
West Virginia University Health Sciences Communications

Guides

Announcements and Stories

In this guide
External Submissions
Internal Submissions
School Newsletters
View Guide for Announcements and Stories

Creative Design

In this guide
Design Templates
Media Production
Photography
Signage
View Guide for Creative Design

Marketing

In this guide
Campaigns
Crisis Planning
Email
Social Media
Strategy
View Guide for Marketing

Websites & Directory

In this guide
Accessibility
Content Strategy
Content Formatting
Submitting Content Changes
View Guide for Websites & Directory
  • I am building a marketing campaign
  • I have content for Infostations
  • I need to schedule a photoshoot

Our Team

Our teams can help you with a wide range of communications and marketing services including internal and external messaging, news releases, targeted marketing campaigns, creative design, digital signage, web, photography, video and more.

  1. Creative Design

Photography

Why Photography is Important

Photography adds a human element to the Mountaineer brand, and although our words are powerful, it provides proof that words can only claim. For this reason, photography should be carefully selected to match our messaging, and it should always feel authentically WVU.

Individuals sharing photos on behalf of a WVU school, department or unit are responsible for reviewing the image to ensure it meets brand guidelines.

Review WVU Photography Brand Guidelines

Photo Shoots

Photography is available for headshot and in-house photography at Health Sciences. Costs associated with photo shoots (headshots, events, etc.) are the responsibility of the requesting program or department. Photos for use in marketing materials will be coordinated by Health Sciences Communications and Marketing.

Tuesdays, Wednesdays and Thursdays from 9 a.m. to 2 p.m. have been designated as studio times for portraits and headshots by appointment only. Photos for marketing materials or stories can be scheduled any day. The studio is located in HSC-South G290.

Submit a Photography Request

Tips for Taking Great Photos

The best way to keep improving at taking great photos is to practice often, make mistakes and be open to learning from others, whether they’re well-established photographers or newcomers to the craft.

There are a few tips that can help you take better pictures if you are using a specialized digital camera or your smartphone.

How to take great photos

Media Release

Prior to a photoshoot, individuals who will participate should complete a media recording/usage release, including students, faculty, staff and community members. Consent is required in many circumstances, such as in patient care areas, and recommended in most others. When in doubt, complete a media release. Review requirements below.

Submit a WVU Media Release

Submit a WVU Medicine Media Release

  • Release Form Required: Individuals are required to complete a media release if the photos are intended for marketing purposes, if the subject is a minor and if the subject is in a patient care area. WVU Medicine requires advance approval for photography in clinical areas. HIPAA laws about patient privacy must be followed.

  • Release Form Possibly Required: Photos taken in public spaces where there is no reasonable expectation of privacy generally do not require a media release. Exceptions include spaces directly outside and within patient care areas.

  • Release Form Not Required: Photos taken for editorial uses online (e.g., press releases, feature stories or social media content) do not require a media release. While not required, it is best practice to obtain consent from individuals who appear in photos used for print materials (flyers, magazines, brochures, etc.).

Photo Galleries

If there is a photo on photos.wvu.edu that you would like to use, you may request a digital file from University Relations Photography. Costs associated with photography are the responsibility of the requesting program or department.

Request Digital Files

Download photos from our associated accounts:

  • Health Sciences SmugMug

  • School of Dentistry SmugMug

  • School of Medicine SmugMug

  • School of Nursing SmugMug

  • School of Public Health SmugMug

Outside Vendors

When Health Sciences Communications and Marketing cannot accommodate a photography request, you may choose to use an outside vendor. You can contact our communications and marketing team for a recommended vendor.

If an external photographer is hired, they must utilize the available media release forms and receive approval from Health Sciences Communications and Marketing prior to the photo shoot.

Previous:
Design Projects and Advertising
Next:
Printing Services
Creative Design
  • Design Projects and Advertising
    • Posters & Wall Murals
    • PowerPoint Templates
    • Developing Wordmarks and Logotype Lock-Ups
  • Photography
    • Photography Pricing and Information
    • How to Take Great Photos
  • Printing Services
  • Signage
    • Digital Signage
    • Facility & Event Signage
  • Video and Multimedia Production
    • Podcasting Guidelines
    • GME Video Requests
  • Request Forms
    • Eye Institute & Cancer Institute Infostation Form
    • Health Sciences Digital Signage Request Form
    • Health Sciences Announcements Form
    • School of Medicine News Submission Form
  • Accreditations
  • Web Standards
  • WVU Portal
  • Handshake
  • WVU Alert
  • WVU Today

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